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In WordPress, installing a plug-in such as Google Analytics for WordPress will help keep your analytics flowing - otherwise, Google tends to want to disconnect them every time you make any changes to your stylesheet. Sign up with Google Analytics and submit your blog’s URL for tracking. If you are not yet using Google Analytics at all, I strongly recommend getting started. I made a lot of changes - deleting widgets in the sidebar, moving some things up and others down, and improving what’s on static pages readers clicked on most. When I turned on In-Page Analytics and learned what visitors really wanted to read on my site, it was definitely an eye-opener.
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You may be annoying them with your ads, or they may be of interest to readers. If you don’t know what readers are clicking on, you’re basically blogging in the dark. You’re basically able to spy on your readers and find out what they do when they visit. So I put together a short video that shows you how I use Google In-Page Analytics - which is still in beta - to find out exactly how readers use my blog. I get the sense many bloggers hadn’t heard about this amazing tool. Knowing where your customers are clicking and being able to attribute a certain amount of clicks from one blog post to another is invaluable information.As I review writer’s blogs, one of the things I often ask is, “Have you looked at your site with Google In-Page Analytics to see what your readers are clicking on?” While it might seem confusing to set up, there are numerous resources available from Google to help you set up custom event tracking.
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Google inpage analytics how to#
You can read our in-depth guide, watch the videos in step 5, and review how to set up custom link click tracking through the Google Tags Manager. While it does now, you might not be using GA4, and still want to track those links. Google Analytics didn't have the capability to automatically track link clicks before GA4. Without GA4, the process is the same as setting up custom events. We have an in-depth guide to help you navigate the tags manager, because it can be confusing. If you aren't using GA4, then you'll need to use Google Tags Manager. How to Track Clicks in Older Versions of Google Analytics Now, let's discuss how to track Google Analytics click events if you aren't using GA4. While this is all great if you're converting your current analytics account to GA4, it will only track these link clicks going forward. You can learn more about event editing in GA4 by watching this video: If you don't already have an account, create an account for your site and connect to your GA4 property. You can do this through Google Tags Manager. In this case, you'll want to set up custom link clicks. While this feature will help you track a number of events, you might want to track certain links clicks specifically. Now you've officially set up certain link tracking in the future. This is what it looks like when you see enhanced measurements: To see this information, your GA homepage should have an area now called "Events" where you can see outbound link clicks. This feature automatically tracks events such as page views, scrolls, outbound link clicks, site search, video engagement, and file downloads. Lastly, you just need to click on your site, and you should see the enhanced measurement. This will give you detailed information about what GA4 is tracking for your site. Now that you've explored and set up your GA4 property, you'll want to click "Data Streams" in the left column. Once you're done setting up GA4, you should be able to click "See your GA4 property." This will give you all the information on your property that you need.īefore you continue, it's a good idea to explore around and see what's new in GA4. You should be all done now and you'll have GA4 set up. Go through the process (takes a minute or so), and then click "Create Property." Then, ensure the right account is selected, and in the "Property" column you'll see a GA4 setup assistant. To do this, click "Admin" on the bottom left of your Google Analytics home page. While GA4 rolled out in October 2020, your site won't automatically switch to GA4. In Google Analytics 4, you can automatically track links. Add a Google Analytics 4 property to your site.